Bachelor of Business Administration
in Marketing (B.B.A.)
Fashion Marketing Emphasis
General
Education
courses:
45 hours
(College Algebra required)
Business Core Classes:
ACCT
2103 MGMT 3183
ACCT
2203 MGMT 3213
ECON
2113 MGMT 4213
ECON
2213 MIS 3063
MKT
3213 MIS 3113
BLAW
3003 FIN 3213
BADM
3933
Marketing Core Classes:
MKT 3323
Consumer Behavior
MKT 4333
Marketing Research
MKT 4543
Marketing Management
MKT electives (3
hrs)
Business
electives (3 hrs)
Fashion Marketing Emphasis:
MKT 3273
Introduction to Fashion Marketing (Fall only)
MKT 3713 Textile
and Apparel Evaluation (Spring only)
MKT 4673 Fashion
Accessories or MKT 3723 Visual Merchandising or
Fashion Study Tour (MKT 4053)
Free Electives (11 hrs)
Recommended: French (3 hrs)
Additional
credits (5 hrs)
124 hours to graduate
The Fashion Association Club
This is an extracurricular
activity in which all are encouraged to participate. Activities
include order t-shirts, fund raisers, University-sponsored events,
annual Career Day trips to Dallas, biannual trips to NYC, and fun!