Personal Marketing Plan

For

Sherrie Newton

 

Table of Contents:

Mission Statement

SWOT Analysis

Core Values

Specific Objectives

Resume

Strategies & Tactics

Current Marketing Situation

Email Me

 

 

 

Mission Statement

 

 

My mission is to obtain a management position or in the field of logistics with a company in which I will be challenged and can utilize the education and experience that I have received.

 

 

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SWOT Analysis

 

 

Strengths                       Weaknesses

Hard worker                                        Stubborn

Organized                                             Opinionated

Able to Multitask                                  Expect others to do the right thing

Outspoken                                           Overload myself with tasks

Type 60-70 wpm

Have experience in training

 

 

Opportunities                Threats

Many job openings                               Not having enough experience

Able to relocate                                    Changing Economy

Young with new ideas                           Some one may be bilingual

Advancement opportunities

 

 

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Core Values

 

 

1.)    Keep God First

 

2.)    Family Second

 

3.)    Work Third

 

4.)    Always Give 110% in Everything I Do

 

5.)    Never Stop Learning

 

6.)    Be respectful and polite, even if someone does not return it.

 

 

 

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Specific Objectives

 

 

Pre-graduation Objectives:

 

 

Graduate December 2004 (1 semester early)

 

Maintain a good GPA

 

Improve my public speaking skills

 

Improve my negotiation skills

 

Receive an internship with Wal-Mart

 

 

Post-graduation Objectives:

 

 

Get the job I deserve

 

Get the pay I deserve

 

Receive my first offer within 6 months of graduation

 

Get good benefits with the company

 

 

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Resume

 

 

Sherrie Newton

 

Objective:  To find an entry-level position in Business Administration or Logistics with Wal-Mart.

 

Academic Preparation:

           

August 2001-Present                            Northeastern State University

                                                                        601 N. Grand Avenue

                                                                        Tahlequah, OK 74464

                                                                        Major:  Business Administration

                                                                        GPA:  3.3

                                                                        Expected Graduation:  December 2004

 

Work Experience:

           

August 2001-Present                            Northeastern State University

601 N. Grand Avenue

                                                                        Tahlequah, OK 74464

                                                                        (918) 456-5511 ext. 3409

                                                                        Supervisor:  Scott Medlin

                                                                        Data Entry Clerk:  Student Financial Services. 

                                                                        Imaged, indexed, and updated document databases.

                                                                        Responsible for public relations.  Prepared and presented

                                                                        Public presentation about general financial aid information

                                                                        to the public.

 

            Summer 2002                                       Dura-Line, Inc

                                                                        Highway 69A Bldg. 607

                                                                        Pryor, OK  74362

                                                                        (918) 824-4473

                                                                        Supervisor:  Richard Horter

                                                                        Data Entry Clerk:  Prepared data for QS-9000 Audit.

                                                                        Operated switchboard.  Filed invoices and work orders.

 

            April 2000-August 2001                       Beggs Pharmacy

                                                                        200 S. Adair

                                                                        Pryor, OK  74361

                                                                        (918) 825-3059

                                                                        Supervisor:  Jerry Beggs (owner)

                                                                        Sales Associate:  Pharmacy Department.  Operated

                                                                        cash register.  Trained employees to use new cash registers.

                                                                        Delivered medications to homes and nursing homes.

 

Skills:

           

Knowledge in Microsoft Office: Word, PowerPoint, and Excel.  Knowledge in Windows 95, 98, Me.  Knowledge in Image Envoy and scanning.

Work well independently and as a group or crew.  Interact comfortably with a diverse work place.  Strong written and oral communication skills.  Patient with unskilled employees while in training.  Able to train new employees in the new tasks they are about to encounter.

 

Organizations:

           

Marketing Club:  Spring 2003

                        Elected for 2003-2004 Co-Promotions and Recruitment Director

 

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Strategies & Tactics

 

 

Product

 

 

Gain skills by getting an internship by the time of graduation.

 

Gain better communication skills by taking more public speaking classes.

 

Gain better negotiation skills by taking a Marketing Information Technologies class.

 

 

 

Promotion

 

 

Hand out resumes to any company with a Logistics department.

 

Get contacts for future employment from internship.

 

Join SIFE as well as stay involved in the NSU Marketing Club.

 

Submitting resumes through the Internet and through the NSU Placement Services.

 

 

Price

 

 

Put a price on my abilities and settle for no less than what I am worth.

 

Starting Salary:  Oklahoma:  $35,000 per year

                                     Relocation:  $45,000 per year

 

Full Benefits:  Health Insurance:  Medical

                                                             Dental

                                                             Optical

For myself and later on family

                                  401K plan

                                  Paid vacation, sick leave, and Holidays

 

Promotion after first 6 months of employment and then again at the end of the first year.

 

 

Place

 

 

I would prefer a job in the Northeast Oklahoma area.

 

But I would move to wherever I had to as long as I got a job.

 

To work at Wal-Mart I would have to move to the Bentonville, Arkansas area; it would have to be in the country.

 

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Current Marketing Situation

 

 

I would like to receive a position in the Business Administration field or in the Logistics field at Wal-Mart.  Wal-Mart offers all the benefits that I am looking for in an employer.  Most people go to work for Wal-Mart for their benefits.  They offer incentive programs for their employees as well.

 

More than 25 years ago, Wal-Mart opened their first Distribution Center in Bentonville, Arkansas. But, this was just the beginning of the Logistics network for Wal-Mart.  They now operate more than 60 facilities throughout the country and serve more than 4,000 stores and clubs.

Wal-Mart offers classes to develop, improve and refine leadership skills. Their Training & Development programs will expand your knowledge of transportation and distribution.  They have Management Training programs that are designed to help you learn all phases of Operations, including customer service, driver safety and dispatch operations.

Wal-Mart offers a high rate of advancement.  Most of their top managers started out as hourly employees. 

 

The job market for Logistics is growing and companies are always looking for young people who have the drive and determination to succeed.

 

 

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