MDM 3233
Hotel Operations and
Catering |
Study and research in areas related to hotel catering and hotel management
and operations. The course includes interaction with practitioners
for a hands-on perspective. |
MDM 3323
Convention, Trade Show and
Event Management |
Comprehensive study of conventions, trade shows, and events from both
the buyers' and sellers' viewpoints. This course will include site
and facilities selection, exhibit planning and marketing, operations, and
customer service. |
MDM 3423
Principles of Meeting
Management |
Basic foundational aspects of meeting planning, organization, direction,
and management. Social and economic benefits to be derived from the
meeting industry, analysis of corporate and association meetings, trends
and influences in the global market. |
MDM 3523
Service Industry
Management |
An analysis of hospitality service operations management. Special
emphasis is placed on customer interaction situations and the development
of appropriate quality service strategies. |
MDM 3623
Principles of
Destination Management |
Analysis of elements necessary for development of tourist destinations.
The interrelationships of social, economic and physical aspects of destination
development within a specific area, region, or country. |
MDM 4233
Advanced Administration |
A survey of procedures required for efficient administration of meetings
and destinations. Topics studied will include negotiations, budgets,
association management and ethics. |
MDM 4323
Meeting Planning and
Administration |
Applied meeting and convention management to include: meeting
and event design, working with suppliers, on-site management, post-event
analysis, industry-related computer programs, and meetings documentation. |
MDM 4333
Applied Destination
Management |
The development and management of domestic and international tourist
destinations. Emphasis will be placed on market analysis, financial
accountability, and marketing techniques. |
MDM 4430
Internship |
On-the-job training in positions in industry-related positions which
will provide additional knowledge in the student's major area of emphasis. |
MDM 4440
Seminar in Tourism |
Study or research in various tourism-related areas such as hotel operations,
food and beverage management, recreation/leisure and similar topics. |
MDM 4453
Meetings and Destination
Marketing |
An examination of the special techniques utilized in marketing meetings,
conventions, trade shows, tourism-related businesses, and destination areas.
The course focuses on practical applications. |
